K. Avett Shares Video for New Single ‘The Matter (What Are We Here For?)’

k-avett-the-matter

Emerging singer K. Avett has released a video for her new track “The Matter (What Are We Here For?),” directed by Pedro Escobar.

Filmed in New York City, the video follows the life of a single father who is trying to take care of daughter, while trying to turn his life around.

“This song came from an intense need to speak positivity to, not only my black brothers and sisters, but any group of people feeling marginalized — to remind them and myself that what we offer is unique, beautiful, desirable and often imitated,” Avett told Rated R&B. “Although it sometimes feels as though our culture is embraced far more than we are, we’re a force to be reckoned with.”

“The Matter” is the lead single off Avett’s upcoming sophomore album, which currently does not have a title.

Watch her video below.

 

1 Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Cassie Shares Visual for ‘Don’t Play It Safe’

Cassie continues her comeback with a brand new video for her latest song, “Don’t Play It Safe.” Directed by Life Garland, the vibrant visual shows the singer/model sitting poolside with hummingbirds and tiger by her side, swimming with stingray and strutting around the streets of Los Angeles.

“Don’t wanna wait for, wait for / All these rules and confirmations / If you want it, gotta take it / If we change the pace up / There’s no room for complications / If you want it, gotta take it, yeah,” she sings on the Kayranada-produced cut.

“Don’t Play It Safe” is the follow-up to “Love A Loser” featuring G-Eazy.

Watch Cassie’s video for “Don’t Play It Safe” below.

Craig David Releases Video for New Single ‘I Know You’

Craig David has released a visual for his latest track “I Know You,” which features British indie band Bastille.

Directed by Alex Southam, the video finds David at a basement party where he takes shots, sings karaoke and just enjoys moments with his friends.

“But we’re all stumbling through the night / It doesn’t matter, we’re all together / And there’s paradise in our minds / Falling together, arms ’round each other / I know you, know me too,” David sings on the EDM-inspired tune.

“I Know You” is lifted from David’s seventh studio album, The Time Is Now, which is set to release on January 26. The project will feature guest appearances from Ella Mai, GoldLink, AJ Tracey and JP Cooper.

Watch Craig David’s Video for “I Know You” featuring Bastille below.

Justine Skye Performs ‘Don’t Think About It’ on ‘TRL’

Justine Skye is gearing up to release her debut album, Ultraviolet, on January 19. The singer/model visited TRL to promote her new project with a special performance of the lead single “Don’t Think About It.” 

Ultraviolet will also include Skye’s previously released songs “U Don’t Know” featuring Wiz Kid and “Back For More” featuring Jeremih and “Don’t Think About It.”

Watch Justine Skye’s performance below.

Skye also sat down for a fun interview where she talked about why she is called the ‘Purple Unicorn,’ why she took the knee while performing The National Anthem and more.

See clips from her interview below.

Send this to a friend