Beyoncé seeks another opportunity to give back to the community. The pop icon and her nonprofit #BeyGOOD joins forces with STATE Bags to give school supplies to students in six in need cities.
The #BeyGOODxSTATE GIVEBACKPACK Program give children the school materials they need to be successful in cities including Baltimore, Washington D.C., Philadelphia, Newark and New York City.
“STATE Bags addresses an immediate, growing need here in the US,” says Scot Tatelman, STATE Bags co-Founder. “Our #BeyGOODxSTATE GIVEBACKPACK Program and inspirational bag drop events go beyond a simple material donation by providing children in underfunded communities the role models and motivation to beat the odds. Partnering with Beyoncé’s #BeyGOOD movement not only creates a platform for children to receive backpacks and school supplies for the upcoming year, but also drives them to reach their full potential.”
#BeyGOODxSTATE GIVEBACKPACK Program and STATE Bag’s PackMen/Women will host pep rallies to support local charities in each city. After the rallies, students will get to pack their backpacks with new school supplies.
Beyoncé’s fans can get involved with the initiative, too. For a limited time only, a special edition custom #BeyGOOD STATE Bag backpack will be available for purchase at shop.beyonce.com. All proceeds will go to the 2014 Back To School Program initiative.
Schedule for Bag Drops:
— August 18: Charlotte, NC – Communities in Schools
— August 21: Baltimore, MD- Family League of Baltimore in partnership with
YMCA of Central Maryland
— August 22: Washington DC – DC Alliance of Youth Advocates
— August 27: Philadelphia, PA – Boys and Girls Club of Philadelphia
— August 29: Newark, NJ – SPARK Academy at KIPP School of Newark
— September 4: New York, NY – Brownsville/East NY public school in
Brooklyn
