NO1-NOAH, the first artist on Summer Walker’s Ghetto Earth Records roster, has shared a music video for his new single “Ridin For My Love.”
The late-night visual, directed by Oliver Shore, starts with the singer-songwriter chilling in bed with his lady. Her phone is soon tossed into a photo after it lights up with a text from her another man. Storming out without a real explanation, NO1-NOAH hops in the whip, with the strap in the passenger’s seat, to address her new man. All the while, his ex is snatching photos of them together from her wall.
On the way to have his revolver be a quick problem solver, NO1-NOAH runs into a minor speeding situation with police. He seemingly dodges getting pulled over before he pulls up and sees his ex and her new bae cozied up. You’ll have to watch the video above to see what happens next.
“Ridin For My Love” follows his work on Walker’s Life on Earth EP. He contributed to two songs, including “White Tee” and “SWV.”
No word yet on when NO1-NOAH’s follow-up to 2018’s Feeling in Color will arrive. With Walker already expressing that she wants her artists at Ghetto Earth Records to be hands-on with their musical projects and other career endeavors, it’s sure that NO1-NOAH’s upcoming project will be all his own.
Watch NO1-NOAH’s video for “Riding For My Love” above.