Q Parker, founding member of 112, has returned with his feel-good single “Keep On Lovin'” via Paramount Collective Ventures/ONErpm.
The mood-boosting anthem, influenced by The Deele’s “Two Occasions,” celebrates love at its most passionate.
He sings in the chorus: “When I’m kissing you softly / Your body’s talkin’, I hear it babe / I hear you say / That’s why I can’t let you up off me.”
“Keep On Lovin'” was produced by Ghost Kid (Usher, Chris Brown, Robin Thicke), and co-written by Q Parker, Rico Love and Dondria. Both co-writers contribute background vocals as well.
Speaking on “Keep On Lovin’,” Q Parker says, “This record is a love letter to the music that raised me, the love I’ve lived, and the timeless feeling we all chase. Working with Ghost Kid and Rico Love, and paying homage to a song as iconic as ‘Two Occasions,’ makes this release incredibly special to me.”
“Keep On Lovin'” is the follow-up to 2024’s “BEG,” which marked his first solo single in a decade. “We are in the BEGging season! Beg! Not because you did anything wrong, but just because you care, you love ’em, you value them, and do it every day,” Q Parker told Rated R&B of the song’s inspiration.
“BEG” landed Q Parker his first solo top 10 hit on Billboard’s Adult R&B Airplay chart. Since “BEG,” Parker signed a distribution deal with ONErpm, in partnership with his company Paramount Collective Ventures, with “Keep On Lovin'” as the first release.
”As a fan of 112 since day one, it’s an honor to partner with Q Parker on his next chapter,” says Orlando McGhee, head of urban music at ONErpm. “His voice has always been a staple in R&B, and with ‘Keep On Lovin’, he’s delivering that same timeless energy with a fresh perspective.”
McGhee adds, “At ONErpm, we’re excited to support Q and the Paramount Collective Ventures team as they continue pushing the envelope as innovative leaders in independent music. This is exactly the kind of independent excellence we love to champion.”
Parker has yet to confirm if “Keep On Lovin'” and “BEG” will appear on a future project. He released his debut solo album, The MANual, in 2012. It included the singles “Yes” and “Show You How,” which peaked at No. 19 and 21, respectively, on the Adult R&B Airplay chart.
In 2017, Parker reunited with 112 to release their album Q Mike Slim Daron, which reached No. 14 on the Top R&B Albums chart. The album’s single, “Dangerous Games,” peaked at No. 8 on the Adult R&B Airplay chart.
Stream Q Parker’s new song “Keep On Lovin'” below.
