Brent Faiyaz is making boss moves. The Grammy-nominated singer has entered into a creative partnership with UnitedMasters.
With the company by his side, Faiyaz has launched a creative agency (ISO Supremacy) to house his independent affairs.
Steve Stoute, CEO and founder of UnitedMasters, said, “Brent Faiyaz is one of the most prolific Independent artists today and we are extremely excited to embark on this new partnership with him. It’s been inspiring to watch his journey as an artist over the years and with this partnership we look to further amplify his creative vision and support his entrepreneurial ambitions.”
The new deal makes UnitedMasters staff and any additional support and resources available to Faiyaz. There are no additional details about Faiyaz’s new partnership, nor has the name of his creative agency been revealed at this time.
Founded in 2017, UnitedMasters is “a traditional label alternative for independent artists,” providing music distribution services and facilitating “unique partnerships between artists and the world’s biggest brands.”
Earlier this week, Faiyaz announced dates for his F*ck The World, It’s a Wasteland Tour. The tour, which starts with a Sunday set at Broccoli City Festival in Washington, D.C., will have Faiyaz traveling across North America for most of the summer until Sept. 15.
From there, he will embark on the second leg in the U.K. and Europe. That run begins Oct. 16 and concludes Nov. 20. Tickets for the North American and European trek go on sale this Friday, May 5, at 10 a.m. local time.
Faiyaz’s upcoming tour supports his most recent album, Wasteland, which was released in July 2022 independently through his Lost Kids imprint. It features hit singles “All Mine” and the Drake-assisted “Wasting Time.”
“All Mine” topped urban radio, making it his first No. 1 as a solo artist. His Drake collaboration marked his first top-ten single from the Wasteland album cycle on this format.
Wasteland debuted at No. 1 on Billboard’s Top R&B Albums chart and No. 2 on the Billboard 200.
At year-end in 2022, Wasteland was named one of Rated R&B’s 30 Best R&B Albums of 2022. It also was certified gold by the Recording Industry Association of America (RIAA) for sales exceeding 500,000 equivalent units.
Solo music aside, Faiyaz claimed his first No. 1 hit on Billboard’s Adult R&B Airplay chart with “Trillions,” performed alongside Alicia Keys in January. It spent two weeks atop. The song appears on KEYS II, the sequel to Keys’ 2021 double album, KEYS.
Watch Brent Faiyaz’s new video for “Rolling Stone” below.
