Lonr. is on his way to the top. The Grammy-winning singer/songwriter makes his first top 10 single entry on urban adult contemporary radio (urban AC) with his H.E.R.-assisted duet “Make the Most.”
In reaching nearly four million listeners in audience impressions, the DJ Camper-produced track moves comfortably outside the top 20 region to the No. 10 position.
Speaking to Rated R&B in April about his debut EP, Land of Nothing Real, Lonr. shared the meaning behind the track.
“The message is to make the most with the person you love,” Lonr. exclusively told Rated R&B. “The message that I wanted to put in the music video is tomorrow isn’t promised. Today could be your last day on Earth, so you really have to decide what you want to do with passion. I really wanted to express love in that song.”
In June, Lonr. performed “Make the Most” at the 2020 BET Awards. Watch the performance here.